In previous letters from our coaching practice, we have written about the various ways to prepare yourself when starting a new venture of any kind: identify your own strengths and weaknesses, develop a plan, find the money and, last but not least, bring in the right people. Consider, too, variables such as the project itself, your timeframe and the circumstances. But perhaps the most important variable: the character of the entrepreneur.
Ah, yes, the entrepreneur.
In today’s world, the word entrepreneur is both ubiquitous and mythical. It stands for independence, energy, vision, courage and, strangely—almost automatically—success!